Our financial advice team

Shayla Palmer, Financial Advisor serving the Reno, NV area - Ameriprise Advisors

Shayla Palmer

Financial Advisor

Avadi Wealth
12
Years of Experience
This number may include years as a financial advisor, and/or experience as a registered representative.
Client Satisfaction 5.0 / 5 rating based on 12 reviews
See disclosures

EMAIL
PHONE
BUSINESS MOBILE
775.522.2825
Schedule a meeting
Background and qualification information is available at FINRA’s BrokerCheck website. | Ameriprise Financial Services, LLC Client Relationship Summary Disclosure.

Areas of focus

  • Women's Financial Strategies
  • Retirement Income Strategies
  • Family Finances
  • Wealth Preservation Strategies
  • Cash Flow Management Strategies
  • Sustainable and Responsible Investing
  • Intergenerational Planning
  • Estate Planning Strategies
  • Social Security Retirement Benefits

Education

  • University of Stockholm - Bachelor of Science in Business Administration and Economics
  • Marymount College - Associates of Arts degree

Awards & recognition

  • Avadi Wealth, Forbes Top Wealth Management Teams: Private Wealth, 2026
  • Avadi Wealth, Ameriprise Client Experience Award, 2025

Previous experience

  • Financial Advisor, Wealth Management/Morgan Stanley, Reno, NV. USA, 2014-2022
  • Senior Project Manager / East Capital, Stockholm, Sweden, 2007-2014
  • Event Manager / Event Factory, Stockholm, Sweden, 2005-2007
  • Owner, Translator, Editor / Error Proof Consulting, Stockholm, Sweden, 2000-2014
  • Manager GT Co / JP Morgan, London UK, 1995-1998

Stay informed on financial planning, stock market and economic impacts, and more - before even becoming a client. Through my monthly newsletters, you'll get a sense of the personalized financial advice you can expect to receive from my practice.

Community participation

I am a member of the Junior League of Reno. Our work empowers woman and improves the lives of children in our community. Many of our projects and grants support non-profits such as Safe Embrace, the Eddy House, Girls on the Run, Dress for Success, Karma Box, Kids in the Kitchen, Lexie’s Gift, Volunteers of American and many more.

Interests

I enjoy traveling, caring for my two daughters and long walks with our dog Benny. In my spare time, I'm often in Lake Tahoe hiking, skiing, paddle-boarding, mountain biking and playing tennis. I love to cook, read a great book and do yoga daily. I was fortunate to have lived in Sweden for 20 years and I love everything Scandinavian.

My photos

1 albums
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Women and Wealth Retreats

In my wealth advisory practice, I help empower woman to embrace their finances. I arrange retreats focused on self-care and money, often as a weekend getaway where we enjoy cooking, fire-side chats, yoga and outdoor activities all while expanding our knowledge of financial planning tools.

Connect with us

Shayla Palmer may only conduct securities business with residents of states in which the advisor is properly registered. Please refer to FINRA's BrokerCheck website for a list of those states.

CA Insurance #0K91012

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Investment advisory products and services are made available through Ameriprise Financial Services, LLC, a registered investment adviser.

Securities offered by Ameriprise Financial Services, LLC. Member FINRA and SIPC.

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