How we work

About Us

At Hanson & Associates, a private wealth advisory practice of Ameriprise Financial Services, Inc. we strive to bring value to clients by providing financial advice through all stages of life.

We utilize the Confident Retirement® approach to help you prepare for the expected and unexpected things in life. As a result, you can feel more confident and secure about your financial future.

Our goal is to provide you with personalized advice and outstanding service.

With the right financial advice, life can be brilliant.

The Confident Retirement® approach is not a guarantee of future financial results.

Areas of focus

  • Retirement Planning Strategies
  • Investments
  • Women's Financial Strategies
  • Business Retirement Plans
  • Tax Planning Strategies
  • Estate Planning Strategies
  • Insurance

Community participation

Business member of Downtown Mainstreet, Inc.

La Crosse Chamber of Commerce Member

Working with us

One-to-one financial advice

We begin with what’s most important to you—from goals that can include retirement or education, to a major purchase like a second home.


We provide investment, asset allocation and portfolio recommendations based on your individual goals and personal risk tolerance.

Regular meetings

We document your goals, meet regularly to review, analyze your progress, update your approach as life changes and help you track your progress along the way.

Anytime access

At any time, from any device, access your investments and accounts, track your progress toward your goals, and share information with your advisor safely and securely.