Skip to main content

Our financial advice team


Will Rogers, Private Wealth Advisor serving the Augusta, GA area - Ameriprise Advisors

Will Rogers

CFP®, BFA, ChFC®, APMA®

Private Wealth Advisor

CERTIFIED FINANCIAL PLANNER® practitioner
Confident Life Wealth Management

An Ameriprise Private Wealth Advisor

34
Years of Experience
This number may include years as a financial advisor, and/or experience as a registered representative.
Client Satisfaction 5.0 / 5 rating based on 36 reviews
See disclosures

Background and qualification information is available at FINRA’s BrokerCheck website. | Ameriprise Financial Services, LLC Client Relationship Summary Disclosure.

Areas of focus

  • Tax Planning Strategies
  • Wealth Preservation Strategies
  • Intergenerational Planning
  • Retirement Income Strategies
  • Sustainable and Responsible Investing
  • Charitable Giving Strategies
  • Social Security Retirement Benefits

Qualifications

  • CFP® or CERTIFIED FINANCIAL PLANNER® certification
  • BFA™ Behavioral Financial Advisor
  • ChFC® Chartered Financial Consultant®
  • APMA® Accredited Portfolio Management Advisor™

Education

  • B.A. Communication, University of Montana, 1991

Awards & recognition

  • Ameriprise Circle of Success, 2007, 2009, 2011, 2013, 2015, 2020, 2021, 2022, 2023, 2024, 2025
  • Ameriprise Circle of Success Diamond Ring, 2015
  • Confident Life Wealth Management, Ameriprise Client Experience Award, 2023, 2024, 2025

Previous experience

  • Armor Officer, U.S. Army Reserve and National Guard, 1987-1995

Community participation

My team and our clients look forward to volunteering at the Columbia County Cares Food Pantry.
My team and our clients look forward to volunteering at the Columbia County Cares Food Pantry.

We support Columbia County Cares Food Pantry in its mission to feed the hungry. Our clients are invited to volunteer with us for our National Day of Service.

I have three primary roles in the Catholic Church: Lector, Extraordinary Minister of the Eucharist, and a Trustee of the Knights of Columbus council.

I provide pro-bono financial advice to severely injured Veterans in partnership with Homes for our Troops.

I am quite passionate about Megiddo Dream Station, which provides vocation and life-skills training for adults to find meaningful employment. We truly embody the phrase, "Teach a man to fish..."

Interests

• I came to Augusta in 1992 and live in the CSRA, but Lacey and I spend summers with family at our Wisconsin cottage.

• I enjoy kayaking, windsurfing, and "flying a hull" on Hobie Cat sailboats.

• I love being a Dad. Our daughter Blaire is married to Jimmy, raising our granddaughters, Jemma and Ada. Ashley is in the UGA Microbiology Ph.D. program. Our son Collin works in Atlanta and our son William is at school in MN.

• My daughter Katie took her life in 2016. I try to help families prevent suicide, seek professional help for depression and, at times, help folks find their own path to recover from the loss of a child. Big hugs are a start.

Some quotes from Will Rogers worth talking about

From CBS WRDW News12: 5 financial mistakes to avoid in retirement

“Retiring too - that could hurt you in ways you don’t think of.”

From CBS WRDW News12: Tax-smart retirement withdrawals

“I really like to put our folks in a position of control so they control their income tax situation.”

From The Augusta Chronicle: Use Social Security to Maximize Retirement

“If you have the higher Social Security, it gives you the option to spend all of your (pension or retirement) money without fear…”

From USA Today: Is a Roth IRA Worth It?

“A Roth IRA strategy harnesses the power of compound interest. When money put in today remains invested and grows over time, you give the chance for your interest to earn interest.”

Disclosure: By clicking the link, you will leave Ameriprise.com. Be aware that the linked site will be subject to rules, regulation, and privacy and security provisions that are separate, and may differ, from Ameriprise Financial.

Third-party information and opinions, including those available through provided links, are believed to be reliable, but accuracy and completeness cannot be guaranteed by Ameriprise Financial. They are given for informational purposes only, are not intended to be used as the sole basis for investment decisions and may not meet the particular needs of an individual investor. Ameriprise Financial and its representatives do not give legal or tax advice. You should seek the advice of professionals, as appropriate, regarding the evaluation of any specific information or advice.